What do farmers think of grower programs?
It is now common practice for Crop Protection and Seed companies to offer rewards programs designed to encourage farmers to purchase multiple products from their company. But what do farmers think of these programs?
In the fall of 2019, Stratus completed a survey of 1,150 US farmers with an average farm size of 2,300 acres. The study examined farmer participation in programs in 2019 and the resulting impact on company shares. The study also looked at awareness…