It is a commonly recognized fact that ag retailers have a huge impact on crop protection product decisions made by farmers. But why do some farmers say that their retailer has more influence on their decisions than other farmers? That’s a complex question with many possible explanations. It could be the length of…
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When it comes to generics, there are four different segments of farmers – How does each see generic crop protection products? And how does that impact company strategies?
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Meeting the rising demand for food while minimizing environmental impact and maximizing profitability is not an easy task for farmers, which is why investing and developing initiatives to prioritize the safe and…
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As prices rise, regulations tighten, and nitrogen inefficiency worsens, it is clear the way we use N fertilizer needs to change. Nitrogen-Fixing biologicals are one of the most talked about solutions to reduce reliance on synthetic N. But are growers ready to rely on this technology to reduce their nitrogen use? Our data…
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If you have ever played a team sport, you recognize quickly that some teams are better than others. In some cases, a team without any apparent star talent rises through the standings to become a contender for…