Insights
-
How Ag Retailers Gain Influence
It is a commonly recognized fact that ag retailers have a huge impact on crop protection product decisions made by farmers. But why do some farmers say that their retailer has more influence on their decisions than other farmers? That’s a complex question with many possible explanations. It could be the length of…
-
Farmers Want Value For Their Money
By
Most farmers in Western Canada prefer original Crop Protection brands over generics, but it comes down to value for money.
-
Most Farmers Prefer Original Crop Protection Brands, but Value for Money Drives Purchase Decisions Insights
By
Stratus Ag Research recently released the 2018 Generic Crop Protection Product Use & Attitude report. The primary purpose of this study is to better understand farmer attitudes and behaviours regarding the use…
