Corn Seed Resellers Can Influence Seed Brand Decisions – If They Do it Right
June 6, 2019 by Kristine Waddell

During the winter of 2019, Stratus interviewed over 500 corn farmers from the midwestern United States for the Corn Seed Focus360 report. The results from this survey highlight that although high profits and high…

More than Just Yield - Importance of Secondary Attributes on the Rise for Canola Growers
February 13, 2019 by Kristine Waddell

In the fall of 2018, Stratus interviewed over 500 canola farmers from western Canada for the Canola Seed Focus360 report. The results from this survey highlight that yield and profitability are still the most…

It's More Than Just Yield and Profitability Driving Canola Seed Brand Decisions in Western Canada
January 23, 2019 by Kristine Waddell

Stratus Ag Research recently released the 2018 Canola Seed Focus360 report. This report is designed to track growers’ experiences and reactions to the marketing efforts of the canola seed companies in Western…