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TURF
Golf Course Chemicals in Canada
Purpose
Assess the performance of chemical manufacturers, distributors, and leading fungicide brands as viewed by golf superintendents.
Target
Golf Superintendents
Focus
Fungicides, Insecticides
Geography
Canada
Key Questions
- What is the size of the pesticide market? How is it structured?
- What is the market size and shares for fungicide and insecticide brands?
- What factors drive support for manufacturers?
- How do superintendents rate the performance of the manufacturers?
- What factors drive superintendents to support some distributors over others?
- How do superintendents rate the performance of distributors in their area?
- What are the strengths/weaknesses of the major fungicide brands?
- What is the level of satisfaction with fungicide brands used?
- What are the best ways to communicate with superintendents?
Study Content
- Product Use
- Chemical Manufacturers
- Channel Partners
- Fungicide Perceptions
- Communications
Historical Data
Every second year starting in 2019
